Module 3, Business Education 10, version 01 (JBE10C1) **

Section 1:Introduction to marketing; The marketing mix; Place in marketing, channels of distribution
Section 2:The customer, prospect lists; Customer buying behaviour, Maslow's Hierarchy of Needs; Sales
Section 3:Market research; The entrepreneur, business failure, proprietorships, partnerships, corporations; Exploring the community
Section 4:Promotion and communication, AIDA formula
** This is a Print-on-Demand product; it is non-returnable.
QP Stock Number: 7540001767
Ministry Reference: JBE10C1
In Stock: Available (Print-On-Demand, non-returnable)
Units of Issue: EA
ISBN: JBE10C1
Category: OS Module
Price: $23.44EA
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